![]() ![]() While the brand is known for its exquisite lingerie, it soon branched out to create its own perfumes in the 1990s. In 1977, Roy Raymond and his wife opened the brand’s first store in Palo Alto, California. He wanted to create a shop where men could shop for underwear for their partners without having to feel intimidated by the racks of terry-cloth robes and floral-print nylon nightgowns. ![]() Victoria’s Secret was birth from the embarrassment of a Californian businessman, Roy Raymond, when he went shopping for underwear for his wife. Victoria’s Secret Perfume: Making The Best out of Embarrassing Situations ![]()
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